Saturday, 12 September 2015

OUIL601 - Project WIld Thing

Had a very productive morning, I spent £6 on a documentary called Project Wild Thing, it was very inspiring and money was well spent.
It gave me lots of ideas for my project and how I can expand on my current ideas.

These are some notes I took whilst I was watching:

2 Months to create a marketing campaign for nature

Island of Eigg is best place to raise children, rated happiest place to live.

Looks at how modern technology and advertising affects children

Michael Wolff - Wolff Olins

Find natures USP

What are natures strengths?
Nurishing
Natural
Exploration
Wild
Ultimate provider of adventure

Monkey Do outdoor play

Good for nothing - group of creatives

Wild Time App

A sense of oneness with nature and the universe

Chris Rose - Environmental campaigner

No comments:

Post a Comment