Had a very productive morning, I spent £6 on a documentary called Project Wild Thing, it was very inspiring and money was well spent.
It gave me lots of ideas for my project and how I can expand on my current ideas.
These are some notes I took whilst I was watching:
2 Months to create a marketing campaign for nature
Island of Eigg is best place to raise children, rated happiest place to live.
Looks at how modern technology and advertising affects children
Michael Wolff - Wolff Olins
Find natures USP
What are natures strengths?
Nurishing
Natural
Exploration
Wild
Ultimate provider of adventure
Monkey Do outdoor play
Good for nothing - group of creatives
Wild Time App
A sense of oneness with nature and the universe
Chris Rose - Environmental campaigner
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